IGX

syaigh wrote:Well, would you look at that. CJ Kim dropping some booty on Lauren's fb page.

RudyK wrote:
CF Apex is so happy to show how they can fuck you up! Is she savage enough?

Shafman wrote:That note from Lauren indicates just how cultlike @F is, including indoctrination scenarios.

Captain Quack wrote:

The Dunning–Kruger effect is a cognitive bias in which unskilled people make poor decisions and reach erroneous conclusions, but their incompetence denies them the metacognitive ability to recognize their mistakes.[1] The unskilled therefore suffer from illusory superiority, rating their ability as above average, much higher than it actually is...

Example A.

Cuz, uh, the power in OLY is all about the shrug, ya know? Here, watch my awesome wide-stance press-out form...

Captain Quack wrote:Lulz. Here's some stuff Lauren posted up about two weeks ago...from a different birdy this time.

Captain CrossFit - The Essay

by Lauren Jenai on Wednesday, August 10, 2011 at 6:56am

I guess it started when I decided to get off my ass and get back into the gym after several years out of the gym business and several kids later.

Two workouts in, at CrossFit Prescott, and I knew that I would not be content if I was not training folks again and if my kids were not growing up in the CrossFit environment. Joey and Andrea who own CrossFit Prescott joined me for coffee and we discussed the possibility of me opening an affiliate in Prescott. I told them that I would not proceed without their blessings and/or involvement. Joey told me that working together would likely never work if he were not in charge given his temperament. I let him know that given the scope of the project, my background, and MY temperament, the project would HAVE to be my baby. It was up to him if he could handle that or not. And so we decided to try.

Simultaneously, I had made some personal decisions to come out of my shell and make friends in Prescott. In doing so, I found CrossFit diamonds in the rough. These were great folks, held back a bit from a bad economy and lack of functional fitness! I was inspired to make a difference in these folks lives by offering an opportunity to become supremely fit and do something professionally that was rewarding. My friends not only rose to the occasion, but in turn kept me on track to pursue the things I love best - TRAINING and running a CF facility.

And then came Jolly Green! The perfect CrossFit Facility basically fell into my lap. 15,000 ft of warehouse glory was available and for sale. In passion, good people, and the perfect building, Captain CrossFit was born.

My "marketing plan". I found about 5 people who I offered to train for free if they were diligent about doing what I asked. They agreed, started working out with me and doing the Zone diet. Two months in, their bodies and minds were transformed, and I had dedicated seed clients! Of course, their transformations began to inspire interest and curiosity in their friends and family. CrossFit became such an important part of these clients lives, that they wanted more. They too wanted to become part of the Captain CrossFit team. We had about 10 people passionate about this project, committed and working towards our common goals.

As our building was in the build-out process, we held events outside the facility to show the community what CrossFit was all about. Rob Orlando came out and helped us build Atlas stones, we held a CrossFit Kids Day, and a fundraising Memorial Day workout all on separate occasions. We were building a sense of community at Captain CrossFit, offering workouts and libations!

Rogue Fitness outfitted the gym in gorgeous red and blue gear. The facility turned into a CrossFit SHRINE. I was stunned at the energy felt just standing in the building. I could tell that this was a place people would want to be a part of - it just felt good and positive and exciting.

Obviously I am blessed in that I had the resources to build such a facility. But now there was the issue of running it. Given that I grew and ran the first CrossFit gym, there is a part of me that though I knew everything. Because I had so much at stake, not only in the building and build out, but in the staff I had developed, I thought it would be best to council with folks who have actually been in the affiliate game over the last 5 years that I had not. My assistant and I traveled to LA to talk with Andy Petranek, CF LA and John Burch, CF LA THE BIZ. We loved what they were doing and were inspired to move forward using the processes they had laid out for themselves and other affiliates. Was any of the information earth shattering? NO. Was it important, YES. I firmly believe that there MUST me a system in place and good management to make a gym run well. What John and Andy were doing made perfect sense to me and challenged me to infrastructure and ideas that I would not have had otherwise.

The Challenge. Top notch facility, great staff, a good plan, now what? Joey and Andrea brought to the table about 140 clients with a $49/ month average rate. This income clearly would not support the expenses of Captain CrossFit in immediate terms. We had to get to work. I purposely over staffed the gym for two reasons. 1. My newly made trainers needed as much experience as possible and 2. I wanted clientele to feel completely cared for. Folks needed to know that this was a completely different gym experience from every level. Success for me was to come from me allowing others to shine as trainers, managers, and athletes.

Early on in the process I realized that Captain CrossFit would not afford its self at first. I looked at my lifestyle and saw that I could re purpose much of what I spent personally to Captain CrossFit. Given raising 4 babies on my own, a large portion of my income went to child care. What if I offered child care at the gym? I was already spending that money, but I could offer the service to my clients. I also had been enjoying life :) I decided to curb my excessive spending on travel, food, wine, clothes, SHOES! and put those resources towards Captain CrossFit. I understand this is not a luxury many folks have, but the point is there were some personal sacrifices I was able to make that made life better for my staff, my clients, and the business overall.

A little more than two months in business, we have increased membership to almost 200 clients. Our average monthly client rate is increasing as is the number of introductory sessions scheduled each week.

Joey and Andrea. Unfortunately through this process, Joey's initial concerns became a reality. I felt that I needed to be able to run Captain CrossFit at full steam in my own way. Joey's personality was such to create frictions for me that I found unproductive. It was a hard decision, but I decided it was best for me to let the Powells move on to something else. Joey and I are on good terms and will be friends for life. Andrea gave birth to a wonderful baby boy during this time. I am better off for having their entire family in my life. I believe they feel the same about me.

What is the point of all this? I believe that I have a lot to offer in how to create a successful CrossFit Affiliate. I also believe that much of what I have to offer will be shadowed by the fact that I come to the table with a lot of resources. This is undeniable. But these resources exist because of 15 years of building and developing CrossFit.

At the heart of success is, a passion for teaching functional movement, getting the right people on the bus, work ethic of a pitbull, building community and having a GREAT time doing all of the above.

"What is the market like in Prescott?" "What are the demographics?" "What is your marketing plan?" I say fuck all of that. CrossFit trainers are forged. CrossFit trainers forge elite fitness in their clients, CrossFit Affiliates FORGE clients from their community.

At the end of the day, if your community is better served both by increasing overall fitness levels and providing an economic opportunity in allowing people to do professionally what they love, you have success.

" I can't surrender. I don't know how!" - Captain America

Yeah, fuck a marketing plan. Steal a "friend's" clients!!!

The Scorpion and the Frog
One day, a scorpion looked around at the mountain where he lived and decided that he wanted a change. So he set out on a journey through the forests and hills. He climbed over rocks and under vines and kept going until he reached a river.
The river was wide and swift, and the scorpion stopped to reconsider the situation. He couldn't see any way across. So he ran upriver and then checked downriver, all the while thinking that he might have to turn back.

Suddenly, he saw a frog sitting in the rushes by the bank of the stream on the other side of the river. He decided to ask the frog for help getting across the stream.

"Hellooo Mr. Frog!" called the scorpion across the water, "Would you be so kind as to give me a ride on your back across the river?"

"Well now, Mr. Scorpion! How do I know that if I try to help you, you wont try to kill me?" asked the frog hesitantly.

"Because," the scorpion replied, "If I try to kill you, then I would die too, for you see I cannot swim!"

Now this seemed to make sense to the frog. But he asked. "What about when I get close to the bank? You could still try to kill me and get back to the shore!"

"This is true," agreed the scorpion, "But then I wouldn't be able to get to the other side of the river!"

"Alright then...how do I know you wont just wait till we get to the other side and THEN kill me?" said the frog.

"Ahh...," crooned the scorpion, "Because you see, once you've taken me to the other side of this river, I will be so grateful for your help, that it would hardly be fair to reward you with death, now would it?!"

So the frog agreed to take the scorpion across the river. He swam over to the bank and settled himself near the mud to pick up his passenger. The scorpion crawled onto the frog's back, his sharp claws prickling into the frog's soft hide, and the frog slid into the river. The muddy water swirled around them, but the frog stayed near the surface so the scorpion would not drown. He kicked strongly through the first half of the stream, his flippers paddling wildly against the current.

Halfway across the river, the frog suddenly felt a sharp sting in his back and, out of the corner of his eye, saw the scorpion remove his stinger from the frog's back. A deadening numbness began to creep into his limbs.

"You fool!" croaked the frog, "Now we shall both die! Why on earth did you do that?"

The scorpion shrugged, and did a little jig on the drownings frog's back.

"I could not help myself. It is my nature."

Then they both sank into the muddy waters of the swiftly flowing river.

Self destruction - "Its my Nature", said the Scorpion...

dead man walking wrote:lauren wrote: i spent a fuck ton of money on an oversized facility. tricked it out like the fitness pimp i am. then i invited joey in, stole his clients, and fired him, right when his wife was in labor. how awesome is that move? by the way, i ran the original x-fit gym. remember all of those videos of eva, nicole, the chunky asian chick, and me, me, me?

joey, meantime, is squatting on some scalding street corner in az, trying to sell a healthy white infant so he can pay the medical bills.

lauren wrote: i am cool with this.

what am i missing?

Gin Master wrote:

Do they ever talk about observation points in @F? WTF is this idiot and his capris looking at?

protobuilder wrote:

Gin Master wrote:

Do they ever talk about observation points in @F? WTF is this idiot and his capris looking at?

He's wondering, "Could they cut glass?"

Captain Quack wrote:Opening the "world's largest @F gym" in a city of only 40,000 people might have not been the wisest move anyway.

Shapecharge wrote:Send up the signal for the Hebrew Hammer. What say you to this super lawyer? Have they got anything to work with here? See previous post on the Prescot Xfit.

Joey and Andrea who own CrossFit Prescott joined me for coffee and we discussed the possibility of me opening an affiliate in Prescott. I told them that I would not proceed without their blessings and/or involvement. Joey told me that working together would likely never work if he were not in charge given his temperament. I let him know that given the scope of the project, my background, and MY temperament, the project would HAVE to be my baby. It was up to him if he could handle that or not. And so we decided to try.

Grandpa's Spells wrote:It's not easy to fault Lauren too badly on this one. She tells them she won't move in on their area without their blessing, they give it, they agree she's in charge, Joey's too hard to work with (by his own alleged admission) and he gets fired. What's she supposed to do? Demote herself? Pack up and leave after shelling out all the startup costs?

protobuilder wrote:

Grandpa's Spells wrote:It's not easy to fault Lauren too badly on this one. She tells them she won't move in on their area without their blessing, they give it, they agree she's in charge, Joey's too hard to work with (by his own alleged admission) and he gets fired. What's she supposed to do? Demote herself? Pack up and leave after shelling out all the startup costs?

Unless it was a joint venture rather than an employee-employer relationship. In which case she should not have (a) misled them into thinking they were beginning a profitable business partnership, (b) asked them to perform services knowing she intended to lock them out and run it herself, (c) interfered with their relationship with their clients by doing a whole HOST of things, and (d) refused to pay fair value for their contributions to the startup of the business and for their actual efforts to keep the business running while she was away.

This is a classic business fraud case with possible claims for fraud, misrepresentation, breach of contract, and tortious interference.

A joint venture with a FOUNDER of a multimillion dollar company (!!!) would create a reasonable belief in PROFIT and those lost profits can be calculated as well as various other elements of damage, including LOSING THEIR ENTIRE CLIENTELE.